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65F301NA23
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V655-J09
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What we think

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The PerfectRec TV team Learn more
Updated January 10, 2024·

The Insignia F30 is often somewhat less expensive and may be a good fit if you're on a tight budget; however, the Vizio V-Series offers better performance for movies and is a better choice for gaming thanks to features like better motion handling. In a bright room, neither will perform exceptionally well, but the Vizio V-Series may edge out slightly. For general TV viewing and news, both are adequate, so your decision may hinge on whether you prioritize saving money or desire a bit better quality and gaming features. Give Feedback

this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Insignia F30 (LCD)
  • Good viewing angle
Advantages of the Vizio V-Series (LCD)
  • Good for cartoons & animation

Key differences

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Picture Quality

5.6
65F301NA23
V655-J09
6.8
4.29/10
CONTRAST
8.21/10
6.2/10
COLOR VOLUME SCORE
6.2/10
LED
PANEL TYPE
LED
IPS
PANEL SUB-TYPE
VA
The Vizio V-Series (LCD) has only fair picture quality, while the Insignia F30 (LCD) has poor picture quality.

Movies & TV

5.3
65F301NA23
V655-J09
6.3
4.29/10
CONTRAST
8.21/10
5.5/10
BLACK UNIFORMITY
7.7/10
5.5/10
UPSCALING
6.6/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
Yes
No
DOLBY VISION SUPPORT
Yes
The Vizio V-Series (LCD) is only fair for movies & TV, while the Insignia F30 (LCD) is poor.

Cartoons & Animation

5.9
65F301NA23
V655-J09
7.0
5.9/10
COLOR GAMUT SCORE
5.9/10
6.2/10
COLOR VOLUME SCORE
6.2/10
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
8.1/10
COLORS OUT OF THE BOX SCORE
8.3/10
7.5/10
GRAY UNIFORMITY
5.9/10
The Vizio V-Series (LCD) is good for cartoons & animation, while the Insignia F30 (LCD) is poor.

News, Talk, & Other TV

5.4
65F301NA23
V655-J09
6.3
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
5.5/10
UPSCALING
6.6/10
The Vizio V-Series (LCD) is only fair for news, talk, & other TV, while the Insignia F30 (LCD) is poor.

Cost

$350
65F301NA23
V655-J09
$450
Product image
Product image

$100

$200

$300

$400

$500

$600

$700

The Insignia F30 (LCD) has a price of $350 and the Vizio V-Series (LCD) costs $450.
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Key similarities

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Sports

6.0
65F301NA23
V655-J09
6.1
2.5/10
MOTION PROCESSING
3.9/10
60Hz
REFRESH RATE
60Hz
8.7/10
INPUT LAG SCORE
8.7/10
5.5/10
UPSCALING
6.6/10
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
No
HLG SUPPORT
Yes
The Vizio V-Series (LCD) and Insignia F30 (LCD) are both only fair for sports.

Gaming

5.6
65F301NA23
V655-J09
5.6
5.8/10
RESPONSE TIME SCORE
5.9/10
8.7/10
INPUT LAG SCORE
8.7/10
2.5/10
MOTION PROCESSING
3.9/10
0.0/100
GAMING LOCAL DIMMING
0.0/100
5.8/10
GAME HDR BRIGHTNESS SCORE
5.4/10
The Vizio V-Series (LCD) and Insignia F30 (LCD) are both poor for gaming.

Bright Room

5.5
65F301NA23
V655-J09
5.8
7.2/10
VIEWING ANGLE
5.1/10
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
5.6/10
HDR BRIGHTNESS SCORE
5.3/10
6.0/10
REFLECTIONS SCORE
6.3/10
The Vizio V-Series (LCD) and Insignia F30 (LCD) are both poor for bright room.

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How the Insignia F30 (LCD) and the Vizio V-Series (LCD) compare to other TVs

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Spec Comparison

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Insignia F30 (LCD)Vizio V-Series (LCD)
Insignia F30 (LCD)Vizio V-Series (LCD)

GENERAL

Price
$350
$450
Brand
InsigniaVizio
Release Date
September 1, 2022June 5, 2021
Full name
65F301NA23V655-J09
Screen Size
65"65"
Screen Resolution
4K4K

TV FEATURES

Operating System
Fire OSSmartCast
Sound Quality Score
6.9/106.4/10
NextGen Ready
NoNo
HDMI Ports
33
Coax Ports
11

DISPLAY QUALITY SCORES

Picture Quality Score
5.7/106.9/10
Bright Room Score
5.6/105.9/10
Gaming Score
5.6/105.7/10
Movies & TV Score
5.4/106.4/10
Sports Score
6.1/106.1/10

PHYSICAL

Dimensions w/o Stand (H x W x D)
33.5" x 57.6" x 3.6"33.1" x 57.4" x 2.5"
Dimensions with Stand (H x W)
35.4" x 57.6"35.6" x 57.4"
Weight without Stand
46.3 lbs39.2 lbs
VESA Mount
400 x 300400 x 200

DISPLAY

Color Depth
10 bit10 bit
Black Frame Insertion
NoNo
Auto Low Latency Mode
NoYes
Contrast
4.3/108.2/10
Local Dimming
3/102.5/10

SOUND

Speaker Setup
2.02.0
Speaker Power
24 W18 W
Dolby Atmos
YesBypass only
DTS:X
NoYes, Bypass only

Shopping

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Insignia F30 (LCD)

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Dig into reviews and images

Tom's guide

Michael Gowan | August 2021
"Still one of the best bargain TVs. The best feature remains its quick and responsive implementation of Fire TV OS and all the goodies that come with it. Having Alexa inside the Insignia 4K Ultra HD Fire TV Edition brings a lot of value, from voice control of TV functions to access to your smart home devices."

Vizio V-Series (LCD)

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Dig into reviews and images

CNET

Geoffrey Morrison | June 2021
"Vizio's cheapest 4K HDR TV packs in a lot for a low price. The voice control via the remote works well, about as well as Roku's version on devices that have it. So if you know your way around a TV menu, or want to be able to dial in the picture even on an inexpensive TV, the Vizio is the better choice"

Get a great deal on the Insignia F30 (LCD) or the Vizio V-Series (LCD)

About Insignia

Insignia is an in-house brand from BestBuy. It offers a range of TV sets that are lower-end and smaller size. They are manufactured in China by Hisense, which is another TV brand. Insignia TVs use Amazon's Fire OS as the smart TV software, providing users with a highly user-friendly experience.

About Vizio

Vizio is an American company. While they initially gained recognition for offering budget-friendly TVs, they have successfully expanded their product lineup to include high-end options as well. They manufacture TVs primarily in Mexico, China, and Vietnam. Similar to many Korean TV brands, Vizio developed its own smart TV software called SmartCast. In the past, SmartCast was not the best smart TV software, but it has evolved so that it is now good for using your TV and connecting to streaming services.

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Why trust us

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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.

By the numbers

385
TVs evaluated
33,110
TVs stats compiled
21
Proprietary TVs ratings developed
65,430
Recommendations made
9,815
Consumer hours saved

About the TV team

Joe Golden, Ph.D

CEO and TVs Editor
Joe is an entrepreneur and lifelong electronics enthusiast with a Ph.D in Economics from the University of Michigan.

Jason Lew

Staff Expert & Software Engineer
Jason is a staff expert and software engineer that has been making laptop recommendations for 7 years and moderates one of the largest laptop subreddits.

Chandradeep Chowdhury

Staff Expert & Software Engineer
Chandradeep is a staff expert and software engineer and expert in televisions and monitors. He’s been making monitor recommendations for ten years.

Jaime Roldán

TVs Expert
Jaime is a Colombia-based TV expert. He is an electronics engineer with 8 years of experience in the telecom sector and has been making TV recommendations for 12 years.

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